Master of Arts in Mass Relations (Mass Communication)
Master in Mass Relations course was started in 1991. This course was restructured in 2007 and was named as Master of Arts (Mass Relations). The objective of the course is to impart interdisciplinary knowledge to the graduate students coming from different faculties so that they will be able to avail job opportunities in the changed environment. A combination of Media and Management skills, core subjects from Social Sciences and inputs from training courses like Soft Skills and Public Relations, etc. help to develop the student’s personality.
Objectives:
The duration of the Master Degree Programme is two academic years. The Programme duration is divided into four Semesters.
Medium of Instruction
As per the guideline of the University, the medium of instruction for MAMR Programme is English. However, students are allowed to write their examination in Marathi also.
Eligibility:
The minimum eligibility for admission to MAMR Programme is a Bachelor’s Degree in any discipline from
any recognized university. Candidates appearing for final year examination whose results are awaited are also eligible to apply.
Age:
Candidates seeking admission should have completed 20 years of age and must be below 40 years. This rule may be waived under special circumstances.
Seats and Reservation:
The intake for MAMR programme is 30 students.
APPLICATION PROCEDURE
Before starting the application process, please read the below instructions carefully and make sure to keep your education related documents handy.
Instructions:
Bank Details:
Account Title: BPHE Society’s CSRD-ISWR General Administration Account
Bank Name: Union Bank of India, Station Road Branch, Ahmednagar (Maharashtra)
A/c No. 505401010912034
IFSC Code: UBI No. 550540
MICR Code: 414026002
(Note: Amount can be deposited using NEFT/RTGS facility from any other bank if branch of Union Bank of India is not present in your area)
Or
By drawing a D.D. of Rs. 200/- in the name of Director, CSRD-ISWR, Ahmednagar, Payable at Ahmednagar.
Or
By obtaining Challan of Rs. 200/- from CSRD-ISWR office and depositing in the Union Bank of India, Station Road Branch, Ahmednagar.
Director, BPHES-CSRD-ISWR
(a) Candidates can send their duly filled in applications through Registered Post/Speed Post. The envelope should be addressed to the Office Superintendent, CSRD ISWR, Station Road, Ahmednagar 414 001. The candidates should write, in bold capital letters on the envelope, “APPLICATION FOR ADMISSION TO THE MASTER’S DEGREE PROGRAMME”.
(b) Candidates can submit their applications personally to the Office Superintendent (CSRD) Institute of Social Work and Research, Ahmednagar, against proper receipt. The Institute will not be responsible for the applications delivered to any other functionary of the Institute.
(c) The Application Forms complete in all respects, by hand or by post, must reach the office on or before the due date. Candidates should clearly note that the Institute will in no case be responsible for non-receipt of their applications or any delay in receipt thereof on any account whatsoever. They should, therefore, ensure that their applications reach the Institute on or before the prescribed last date.
Selection procedure
The suitable candidates will be shortlisted according to merit and as per the norms prescribed for reservation under Savitribai Phule Pune University. Maximum seats are 30. The list of the selected candidates shall be displayed in the notice board. They will also be intimated personally over phone / SMS.
AFTER SELECTION FORMALITIES
Payment of MAMR First year Fees and Deposits (in Rupees) are as follows:
Particulars | Non-Granted Division | |
Residents | Non-Residents | |
From Maharashtra | 24149 | 14649 |
Other States | 37249 | 27749 |
Original Documents Required For Verification
(i) Graduation Mark-sheet/Documentary proof of appeared for final exam if result is awaited;
(ii) Transfer Certificate from the earlier college.
(iii) No Objection Certificate from the employer, if employed;
(iv) Baptism certificate (only for Christian minority)/Caste/Tribe Certificate for SCs and STs;
(v) Income Certificate of the preceding financial year (only for SCs and STs who are eligible for GoI Post-Matric Scholarship);
(vi) Certificate of disability (if applicable);
(vii) Certificates of extra-curricular activities, if any.
Important:
(a) If any of the above documents in original are not produced for verification, or if the copies of the document attached to the Application form do not tally with the original documents, provisional selection will be immediately cancelled.
(b) Admission will be subject to the fulfillment of the eligibility requirements as confirmed through verification of original certificates, mark-sheets, etc.
(c) Original documents for verification will not be accepted by Post or courier service. They have to be presented by the candidate or by his/her authorized representative.
Hostel Accommodation:
Separate hostels are available for men and women. However, the number of available hostel seats is limited. Therefore, it is not possible for the Institute to provide hostel accommodation to all the outstation candidates selected for the Master’s Degree Programmes of the Institute. Outstation candidates, requiring hostel accommodation, should check hostel allotment status from the Office Superintendent of the Institute. The Institute reserves the right to decide admission to its hostels and can refuse admission to the hostel without assigning any reason.
Please note that candidates cannot claim hostel accommodation, merely because they have submitted the hostel form or obtained admission or paid fees in full.
M.A. in Mass Relations (Revised Syllabus 2015-16)
Semester I
Credits Points
MR 101 Indian Social structure | 2 |
MR 102 Basics of Psychology | 2 |
MR 103 Basics of Communication | 2 |
MR 104 Basics of Media (Print, Broadcast and Telecast) | 2 |
MR 105 Research Methodology | 2 |
MR 106 Basics of Computer | 2 |
MR 107 Functional English | 2 |
MR 108 Basics of Management | 2 |
Total for Semester I: | 16 |
Semester II
MR 201 Indian Political Structure and Legal Awareness | 4 |
MR 202 Understanding the Social World | 2 |
MR 203 Soft Skills Development | 2 |
MR 204 Basics of Public Relations | 2 |
MR 205 Statistical Techniques for Research | 2 |
MR 206 Management Information System | 2 |
MR 207 Basics of Counseling | 2 |
Total for Semester II: | 16 |
Semester III
Core Courses
MR 301 Managerial Economics | 2 |
MR 302 Basics Advertising | 2 |
MR 303 Development Communication | 2 |
MR 304 Organization Behvaiour | 2 |
Total for Core Courses | 8 |
Students have to select two courses from any one group and total four courses
Option Courses
Group A
MR 305 Marketing and Sales Management | 2 |
MR 306 Consumer Behvaiour and Marketing Communication | 2 |
MR 307 Bank Practices and Management | 2 |
Group B
MR 308 Advertising Management | 2 |
MR 309 Applied Advertisement and Public Relation | 2 |
Group C
MR 310 Importance of Web Technology in Mass Relation | 2 |
MR 311 Use of Programming Languages (C and C++) for Mass Relation | 2 |
Group D
MR 312 Counselling Process and Skills | 2 |
MR 313 Career Guidance and Counselling | 2 |
Total for Semester III: | 16 |
Semester IV
Core Courses
MR 401 Indian Economic Development | 2 |
MR 402 Dissertation | 6 |
Students have to select two courses from any one group and total four courses
Option Courses
Group A
MR 403 Strategic Marketing Management | 2 |
MR 404 Social Marketing and Event Management | 2 |
Group B
MR 406 Internet Journalism | 2 |
MR 407 Video Production and Multimedia | 2 |
Group C
MR 408 Use of Programming in Java (Core Java), Java II Advanced Java
for Mass Relation Purpose | 2 |
MR 409 Use of Data Base Technology in Social Research | 2 |
Group D
MR 410 Personal and Group Counselling | 2 |
MR 411 Practicum in Counselling | 2 |
for Semester IV: | 16 |
Common Guidelines :
Written Test (minimum one for each course)
Term Paper.
Mid Term Test.
Journal/Lecture/Library notes.
Seminar Presentation.
Short Quizzes
Assignments
Extension Work.
Marks | Grade | Grade Point |
100 to 75 | O: Outstanding | 06 |
74 to 65 | A: Very Good | 05 |
64 to 55 | B: Good | 04 |
54 to 50 | C: Average | 03 |
49 to 45 | D: Satisfactory | 02 |
44 to 40 | E: Pass | 01 |
39 to 0 | F: Fail | 00 |
For more details, kindly contact the BPHES CSRD ISWR office on all working days during the office hours